PPC Manager/Paid Advertising Manager

Ormond Beach, FL
FULL TIME
3 months ago

JOB DESCRIPTION

PPC Manager/Paid Advertising Manager

United Water Restoration is actively looking for a PPC Manager/Paid Advertising Manager - Social Ads, SEM/PPC, to join our team. The ideal candidate will help lead the planning & strategy for all digital media campaigns. This role will also monitor and optimize Ad buys to ensure strong performance. The candidate will take charge in helping with handling all aspects of Google AdWords (Ads), Facebook, Instagram, and any other online paid advertising platform.

Responsibilities:

  • Manage existing Google Ads and other PPC campaigns
  • Create, manage, optimize & report on Google, Facebook and any other PPC marketing campaigns
  • Manage overall budget to meet business goals of CPC, CPA and other KPI’s
  • Continuous evaluation of keyword research, with A/B testing & tracking phone number management
  • Optimize PPC campaigns by tracking funnel analysis from PPC ad into website then into other conversion metrics
  • Work with development team to include all tracking code & logic as needed on our website
  • Regular reporting of results of campaigns
  • Recommendations of improvement of campaigns
  • Write all ad copy for SEM campaigns
  • Creating and planning a variety of PPC campaigns across a range of digital channels
  • Monitoring effectiveness of all Marketing Campaigns
  • Analyzing trends and making data-driven decisions
  • Communicating to Team and Management on project development, timelines and results
  • Planning, Organizing, and coordinating assigned programs to ensure accomplishment of financial/budgetary goals and optimum allocation of resources
  • Maintaining a consistent brand image throughout product lines and Ads

Requirements:

  • Experience working with AdWords Campaign Management, Facebook Ads, Google Analytics and Photoshop
  • Knowledge of Microsoft Excel, Microsoft PowerPoint, Microsoft Outlook
  • Analytical & Detail Oriented
  • PPC Experience of 2 years (Preferred)

 

Experience:

  • SEO: 2 years (Preferred)
  • Google AdWords: 2 years (Preferred)
  • PPC: 2 years (Preferred)

This Job Is Ideal for Someone Who Is:

  • Dependable -- more reliable than spontaneous
  • Adaptable/flexible -- enjoys doing work that requires frequent shifts in direction
  • Autonomous/Independent -- enjoys working with little direction

Benefits:

  • Health Insurance
  • Dental
  • Vision
  • Paid Vacation
  • Paid Holidays
  • Company Cell Phone
JOB DEPARTMENT
POSTED ON
September 24, 2019
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